About Us


Established in 1989 Frogie is an Australian owned family business. Although our story began with soft toys we are now also known as an importer and wholesaler of floral sundries, balloons and gifts.

It all began over 30 years ago with a handful of soft toys tucked under one arm. Since then we have grown to develop and manufacture a wide range of soft toys to accompany with our wholesale range of floral sundries, balloons for all occasions and packaged gifts.

We’re big enough to compete and small enough to care.